Conversational insights that drive revenue
Unleash the power of actionable, real-time insights: Monitor engagement and track leads across sources, day and night, and see the measurable impact of Verse on your marketing and sales funnel.
The Data You Need To Succeed
Track the most important key metrics you need including lead volumes, engagement and qualification rates, source specific performance data, time saved, and much more to identify what's working best and make data-driven decisions. Our customizable dashboard allows you to tailor your view to your specific needs, so you can focus on the metrics that matter most to you.
Saving Money by Saving Time
With Verse, you can enjoy the benefits of automated, asynchronous conversations around the clock. This means that your team can be available at all times, and you can create a more consistent and optimized process. Moreover, by automating thousands of tasks, you can significantly reduce internal costs, and free up your team to focus on the most promising prospects at the right time. By doing more with less, you can work smarter and achieve your goals with a leaner team.
Optimize Leads, Maximize ROI
Gain critical insights into your lead sources, audiences, and the channels that are generating the most traffic and conversions, and the marketing campaigns that are yielding the best results. Armed with this knowledge, you can strategically allocate your marketing budget to focus on the highest converting channels and drive greater ROI.
Why tracking your lead sources is important
By tracking the source of each lead, marketers can identify which marketing channels are generating the most leads and conversions. This allows them to focus their efforts on those channels and optimize their campaigns for better results.
Moreover, understanding the lead sources can help marketers to segment their audience and personalize their messaging, resulting in more targeted and effective marketing. They can also identify which channels are not producing results, enabling them to shift their resources and focus on more promising opportunities.
Data on lead sources is crucial for effective marketing because it provides insights into which channels and campaigns are driving the most leads and conversions, allowing marketers to optimize their efforts and improve their ROI.
Identify Future Opportunities
Understand performance outcomes down to customizable categories, and get clarity on why a lead source performs well or needs improvement. Additionally, through advanced insights into the reasons why leads may not be ready to convert at the present moment, you can intelligently segment them and develop a plan to guide them towards future conversion.Explore campaign ideas
Watch the impact of off-hours coverage
Over 90% of businesses don’t respond to inquiries during nights & weekends when over 60% of leads come in. With Verse being the first to respond, you have a 5x higher chance of winning their business.
Complete Conversation Transparency
At Verse, transparency is one of our guiding values, and we believe it is essential for building trust with our customers. We want you to consider Verse as an extension to your team, so you can always see how Verse is working for you 24/7 and you can trust that your customers are in good hands.
Full Funnel Metrics
Easily analyze and understand the performance of their marketing campaigns. By providing full-funnel metrics, Verse enables businesses to track their campaigns from start to finish, gaining a deep understanding of how each stage of the sales funnel contributes to overall success. With this information, companies can identify areas for improvement and optimize their marketing strategies for maximum impact. By closing the loop on campaign performance, Verse helps businesses make data-driven decisions that drive growth and improve their bottom line.
Take the data with you
Unlimited flexibility, an open API, a Zapier app, and thousands of integrations to CRMs, marketing automation platforms, call center software, and lead sources. Plus a dedicated Support Team of Integration Specialists and Conversation Designers to help you manage campaigns.