Pepperdine uses Verse to nurture and qualify unresponsive leads in their flow to meet with more prospective students.
The Verse Touch
Pepperdine University is a premier choice for higher education, but when it came to long term follow-up and setting appointments with prospective students, their staff needed a little support.
Enter: Verse.
Here’s how we helped:
- Used SMS to follow up with leads who did not answer Pepperdine’s first call
- Appointment setting for the Graduate Schools of Psychology & Education admissions team
- Increased response rate for prospective student inquiries
The Results
Verse provided Pepperdine with 24/7 coverage and SMS follow-up for prospective students, which resulted in a 33% boost in response rate and a 20% increase in qualification rate! Our team also generated 6% more qualified conversations with interested students.
engagement rate with leads followed up with by Verse
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lead qualification rate for leads followed up with by Verse
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meetings with prospective students in 2022
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See Verse in Action
This REAL conversation between our Verse concierge team and a lead generated and sent to us from Pepperdine. Personal info has been anonymized.
