Agentic AI vs. AI Agents: Your Simplified Guide

As agentic AI emerges as a revolutionary shift in the field of AI, many different definitions are already floating around—especially when it comes to comparisons between agentic AI vs. AI agents. Are agentic AI and AI agents the same? The answer is both yes and no—depending on how you look at it. So what is […]
Maximize AI Lead Scoring: How to Unlock Efficiency with AI Sales Automation

Sales and marketing teams know: creating an accurate lead scoring system is difficult. For businesses, AI is making many processes more sophisticated than ever before—including lead scoring. Using predictive analytics and lead data, AI lead scoring allows you to quickly get accurate lead scores based on previous deals closed. However, scoring is just one part […]
5 Ways AI Agents Enhance (Not Replace) Human Jobs

How AI Agents Improve Employee and Customer Experiences Are AI agents replacing human roles? The short answer is no. AI agents should not replace human touch, but enhance it. While AI agents replacing jobs is a common worry, the importance of human touch is not going away anytime soon. For many companies focused on customer […]
8 Ways AI Can Improve Sales and Marketing Efficiency

We’re a few years into artificial intelligence’s mainstream entry into businesses across industries, and its growth isn’t about to stop anytime soon. The global market size of AI surpassed $180 billion this year and is expected to top $800 billion by the end of the decade. AI, of course, can mean many different things in […]
Should We Add an AI Chatbot to Our Website? 5 Benefits to Consider

AI chatbots have grown rapidly in use over the past few years. While the global market is currently valued at just over $15 billion, some experts expect it to triple by 2029—up to $46 billion, at a compound annual growth rate of nearly 25%. Put differently, AI chatbots are now the most commonly used artificial […]
Customer Engagement in 2025: Reach Your Global Audience With Multilingual Chatbots

Engaging with your customers is an essential part of the sales cycle. Today’s customers are looking for brands that are prepared to connect with them on a regular basis and that will go the extra mile to ensure they have what they need. As brands find new ways to connect with potential customers, it’s become […]
How AI Fits Into the Sales Funnel, From Lead to Close

In a business context, AI is no longer just a buzzword. A 2023 McKinsey study found that more than 60% of organizations now use AI in at least one of their business functions, a number that should surpass 70% before the end of this year. Marketing and sales are especially popular areas of implementation. But […]
The Line Between Annoying and Engaging: Creating a Successful Digital Assistant For Your eCommerce Site

Digital assistants are beginning to dominate the eCommerce landscape. Especially as the holiday season approaches, they offer a solution to an influx of online shopper questions that can’t always be managed by physical support staff. According to one study, eCommerce revenue directly attributed to implementing a successful digital assistant is expected to surpass $140 billion […]
How AI Revolutionizes Sales Follow-Up: 3 Ways to Use AI for Sales

Sales follow-up is a crucial yet underdeveloped part of most sales organizations. While most prospects require a considerable amount of follow-up before even responding, many salespeople will give up too early, leaving money on the table. Let’s break down the reality of the situation and explain three key ways to use AI for sales to […]
What Is Conversational AI and How Can It Help Grow My Home Builder Business?

Over the past two years, conversational AI has advanced into the mainstream of the home builder industry, becoming one of the top industry tools for companies as they deal with labor shortages, inflation, and a changing homebuyer demographic. AI, or artificial intelligence, can help with multiple aspects of your business, from marketing and sales to […]