How to Reduce Call Center Response Time With Conversational AI
Slow response times in your call center are so much more than just an irritating problem for customers, who call in with their limited free time for an answer to the challenges they’re facing with your brand. Those slow responses also create decreased overall customer satisfaction, loss of brand loyalty, and even potential reputational damage. […]
How AI Is Reshaping the Future of the SDR Role
The sales development representative (SDR) role has always been built around a mix of consistency and scale. SDRs qualify inbound leads, perform outreach, follow up, and hand off meetings to others ready to close the deal. However, this essential role is often constrained by capacity. As AI tools enter the equation, the future of the […]
How to Use AI to Re-Engage Your Cold Leads
What if you could improve your pipeline with leads you generated last year? Traditionally, these leads would either sit untouched or require manual re-engagement efforts that rarely pay off. But using AI for cold lead engagement, you can easily take old leads that were metaphorically collecting dust in the CRM, and add them to your […]
AI Intent-Based Automation: What Is It and How Is It Transforming Workflows?
Increasingly, AI can transform workflows, improve the customer experience, and make it easier for businesses to deliver on high-level customer expectations without substantially increasing their costs. One of the critical tools that is making that process easier is AI intent-based automation. These tools help determine customer intent based on their actions and automatically trigger and […]
Agentic AI vs. AI Agents: Your Simplified Guide
As agentic AI emerges as a revolutionary shift in the field of AI, many different definitions are already floating around—especially when it comes to comparisons between agentic AI vs. AI agents. Are agentic AI and AI agents the same? The answer is both yes and no—depending on how you look at it. So what is […]
Maximize AI Lead Scoring: How to Unlock Efficiency with AI Sales Automation
Sales and marketing teams know: creating an accurate lead scoring system is difficult. For businesses, AI is making many processes more sophisticated than ever before—including lead scoring. Using predictive analytics and lead data, AI lead scoring allows you to quickly get accurate lead scores based on previous deals closed. However, scoring is just one part […]
8 Ways AI Can Improve Sales and Marketing Efficiency
We’re a few years into artificial intelligence’s mainstream entry into businesses across industries, and its growth isn’t about to stop anytime soon. The global market size of AI surpassed $180 billion this year and is expected to top $800 billion by the end of the decade. AI, of course, can mean many different things in […]
How AI Marketing is Transforming the Homebuilding Industry
Technology is rapidly changing the way businesses conduct their marketing processes. Even companies that have been wary of technology in the past are learning to embrace the possibilities that AI offers, realizing how, by utilizing smart solutions and employing human oversight, they can reach lofty goals, connect with more customers, and outpace competitors. The home […]
Why Home Builders Should Focus on Customer Experience (and How AI Can Help)
Building a home is a milestone for a buyer, allowing them to create a space they’ll be able to enjoy and fill with memories for years to come. However, the journey from dreaming to move-in day can be complex and emotionally charged. Unlike other purchases, buying a home requires a significant investment of time and […]
10 Ways AI Is Improving the Student Experience
Artificial intelligence has entered education with a force. It’s nearly impossible to step foot on a college campus today and not experience it either overtly or subtly—and that’s before we even discuss the many workshops for students and professors on how to manage the technology. Most importantly, though, AI has shown to have massive potential […]