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Transfer live SMS-qualified prospects to your contact center.

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For Home Builders
Atlas AI Digital Assistant

AI assistant and texting to guide homebuyers through the customer journey.

Visit Atlas to learn more
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Explore the world of conversational AI, SMS, and lead generation.

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Definitions for common industry terms and acronyms.

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Frequently asked questions about SMS, Compliance, and Verse.ai.

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See the results of using Verse to engage, qualify, and convert prospects into warm opportunities.

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Why Verse
Platform

Features

Conversational AI Texting

Appointment Setting

Compliance with trustContact™

Live Call Transfers with CallConnect™
Solutions

By Role

Marketing

Improve conversions, engage new leads instantly and nurture long-term.

Sales

Automate lead qualification, appointment setting, and cold calling.

Call Centers

Transfer live SMS-qualified prospects to your contact center.

Industries

Home Services

Financial Services

Education

Real Estate

Insurance

Other Industries

For Home Builders
Atlas AI Digital Assistant

AI assistant and texting to guide homebuyers through the customer journey.

Visit Atlas to learn more
Resources

Blog

Explore the world of conversational AI, SMS, and lead generation.

Customer Stories

See the results of using Verse to engage, qualify, and convert prospects into warm opportunities.

Ebooks and Webinars

Verse resources and data to inform your approach.
Pricing

A group of people sit on a wall checking messages on their phones, illustrating the rise in mass texting.

The Complete Guide to Mass Texting for Businesses in 2026

How Two-Way SMS Supports the Customer Journey

A woman looks at her phone as she is receiving a marketing text message that is SMS compliant.

Why SMS Compliance Matters: 5 Risks You Can’t Ignore

SMS Compliance Checklist: 8 Action Items for 2026

A woman sits in a chair and looks at various marketing channels on her phone.

The Top 5 Marketing Channels That Will Dominate 2026

Two kids racing on go-carts illustrate the competitive advantage of being fast when it comes to following up on leads.

Speed Wins: How to Follow Up With Leads Faster (and Smarter)

Top view of marketing lead source analytics, laptop, and phone

7 Highest-Converting Marketing Lead Sources to Focus on in 2026

A person uses their phone to chat via text with a company that uses call center SMS to handle high call volumes.

Cut the Queue: How Call Center SMS Helps You Handle More Call Volume With Less Stress

What Is Conversational SMS? Why Two-Way Texting Is the Future of Business Communication

Woman uses her phone to learn about real estate in her area from an AI-powered chatbot.

How AI is Redefining Real Estate ISAs: From Cold Calls to Smart Conversations

A couple researches insurance online, showing the importance of qualifying insurance leads fast.

How to Qualify Insurance Leads Faster and Boost Policy Sales with AI

A frustrated woman is on the phone with a call center with long response times.

How to Reduce Call Center Response Time With Conversational AI

Legal discussion about Homebuyers Privacy Protection Act and mortgage

Homebuyers Privacy Protection Act: 15 FAQs for Mortgage Pros

Two people shake hands, closing a deal, illustrating the importance of knowing how to qualify leads faster.

How to Qualify Leads Faster with AI: 3 Building Blocks

Agents benefitting from AI texting for call centers

What is AI Texting for Call Centers and Should You Use It?

Team looking at their lead qualification and lead scoring strategies.

Lead Qualification: AI Tools vs. Traditional Lead Scoring

Call center agent texting customers

What is Call Center SMS?

Manager analyzes lead qualification metrics on his laptop.

5 Lead Qualification Metrics You Should Be Watching

Chalkboard drawing of leads vs. customers shows the importance of conversion.

How To Qualify Leads Without Sales Development Representatives

Revenue leader worries about how to handle unqualified leads

How to Handle Unqualified Leads: 7 Common Mistakes to Avoid

SDR on his headset answering customer questions illustrates the importance of the SDR role and how it will work with AI going forward.

How AI Is Reshaping the Future of the SDR Role

Potential buyer receives automated message through homebuilder sales AI tools.

Homebuilder Sales Automation Tools: How AI Is Changing the Game

Zoomed out view of a woman on a smartphone

How to Use AI to Re-Engage Your Cold Leads

Stopwatch shows the importance of lead response time.

Best Practices To Decrease Lead Response Time

AI Lead Qualification: How to Use It to Eliminate Wasted Time

Person receives a text message generated from an AI sales engagement strategy while working on her laptop.

What Is AI Sales Engagement? A Practical Guide to Smarter, Scalable Outreach

Woman uses her phone to reach AI-enabled customer service, which has replaced BPO for many companies.

Customer Service and BPO: 6 Reasons Why AI Is the Modern Alternative

Clock with a woman working in the background

25 Eye-Opening Speed to Lead Statistics: Why Response Time Matters

Man uses laptop to analyze how workflows will change with AI intent-based automation tools.

AI Intent-Based Automation: What Is It and How Is It Transforming Workflows?

Couple meets with a builder in person after having been qualified using conversational AI tools for construction.

The Ultimate Guide to Conversational AI in Construction and Homebuilding

Businessman rushing forward on a skateboard

What Is Speed to Lead? 5 Strategies to Improve Response Time

Happy couple looks at the living room of a new home, built using new homebuilding trends.

Know What Your Customers Want: Homebuilding Trends Growing in 2025

Image divided into two halves, with an AI chip on the left, and a human SDR on the phone on the right

AI SDR vs. Human SDR: Building a Modern Sales Team

A homebuilder team touches hands in a circle to show their teamwork and effective workforce management.

6 Ways Home Builders Can Reduce Costs and Improve Workforce Management

Salesperson contemplating during a meeting

What Is an AI SDR? Everything You Need to Know

A woman uses her phone to react to social media posts, leaving social proof for others to see.

Homebuilder Marketing: What You Must Know About Social Proof

a circuit board with a brain symbol

Agentic AI vs. AI Agents: Your Simplified Guide

a group of people in a room

Want to Increase Sales? 7 Ways to Boost and Meet Your 2025 Goals

Marketing team working on lead scoring

How to Improve Lead Scoring: 6 Lead Scoring Best Practices

Data-Driven Lead Generation: 10 Ways to Use Lead Generation Analytics

Happy couple buys home they found through good homebuilding branding.

How To Create a Consistent Brand in Home Building

Maximize AI Lead Scoring: How to Unlock Efficiency with AI Sales Automation

De-Risking Your Recession Sales Strategy: 5 Tips to Increase Sales During Recession

Home services technician shaking hands with a customer

Omnichannel Customer Experience for Home Services: 10 Tips

5 Ways AI Agents Enhance (Not Replace) Human Jobs

Illustration of leads going through the sales funnel as a result of AI-driven lead generation tools.

7 Ways AI is Transforming Modern Lead Generation

Two puzzle pieces spell marketing and sales, showing the importance of integration.

7 Reasons To Use AI for Seamless Sales and Marketing Integration

A woman gets an AI-generated email on her laptop as part of a lead engagement strategy.

Automate Lead Engagement With These Top 7 Strategies

A happy family plays with kids in the living room of their new home, purchased after an effective customer engagement strategy.

The Homebuyer’s Journey: Best Customer Engagement Tips for Builders

Professional shaking hands with new customers

Mastering Lead Re-Engagement: How to Convert Lost Leads

Illustration of a man jumping over holes shows the importance of avoiding pitfalls when choosing a conversational AI platform.

5 Benefits of Conversational AI and 5 Pitfalls to Avoid

A person stands on a dock with multiple paths available, representing the many chatbot solutions available.

10 Factors to Consider When Selecting a Chatbot Solution

Businessman frustrated with why leads aren't replying

Why Leads Aren’t Replying: 8 Silent Deal-Killers

Graph shows an increase in revenue due to AI technology.

AI Can Help Boost Your Revenue. Here’s How.

Hand holding magnifying glass over human icons shows how AI can help identify customer intent.

Homebuyer Customer Intent: How To Leverage Inside Knowledge To Sell More Homes

Woman holds phone that shows a customer experience rating, influenced by AI technology.

AI-Powered Customer Experience: 6 Trends That Will Take Off in 2025

America’s 10 Largest Home Builders

A woman checks boxes on an electronic checklist, evaluating AI digital assistants.

8 Must-Have Features in Your Homebuilder AI Digital Assistant

Smartphone and gavel, representative of the FCC ruling on internet leads

FCC Ruling on Lead Generation Suddenly Postponed: What You Need to Know

A young man using omnichannel marketing on his phone and laptop

Omnichannel Marketing Excellence: 4 Best Practices and Best Channels