FCC Ruling on Lead Generation Suddenly Postponed: What You Need to Know

Your Guide for TCPA Compliance for Internet Leads If you are involved in lead generation, you have probably heard about the Federal Communications Commission (FCC)’s 2023 “one-to-one consent” ruling under the Telephone Consumer Protection Act (TCPA). The FCC’s amendments to the TCPA were set to change the landscape of lead generation drastically by outlining new […]

Why Business SMS Campaigns Fail: 6 SMS Mistakes

Though SMS is a powerful tool for both sales and marketing, it’s common for business SMS campaigns to fail—or that SMS is never even pursued to begin with.  With the clear benefits that SMS has to offer, why don’t more companies do it? Unlike the traditional channels of emails and phone calls, texting customers comes […]

What is TCPA and Why Is It Important for Businesses?

We take a deep dive into the TCPA and its requirements for businesses texting consumers, as well as the potential consequences of TCPA violations. We’ll also cover some best practices for ensuring TCPA compliance and maintaining a positive relationship with your customers.