SMS for Call Centers: Texting Benchmark Data
Texting data from 10M+ leads to guide your approach to SMS for call centers
With 98% open rates, texting is an increasingly popular way for brands to connect with prospects and customers.
People are much more likely to respond to a text than an email, and at least 75% of consumers would rather text with a brand than speak on the phone.
As businesses begin to meet consumers on their smartphones, we’ll answer common questions related to SMS strategy:
- How can we maximize SMS engagement rates?
- How long should SMS conversations really take?
- How many times should we follow up?
- Can my team or call center handle two-way SMS?
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Winner of over 100 awards for value, performance, and support
Verse allows us to stand out in a crowded marketplace. We can make a connection via Verse, bring those clients back into our call center where they can have a human interaction with our team, and then we can really sell them on our services, set good appointments, and go on to sell those appointments. And that to me is a win, win, win.”
– Joe Tankard, CMO, Maverick Windows